WordPop Case Study: Brand Evangelists
WordPop Case Study: Brand Evangelists Tell your story through those who have been affected by your organization’s mission. Question How do you work with brand evangelists to keep the PR momentum going? Our client Hera Labs is a nonprofit business accelerator that helps female-led businesses. Over the past few years, our PR firm has positioned Hera Labs founder, Dr. Silvia Mah, as a leading expert in entrepreneurship. Part of our approach has been to secure TV spots [...]