about WordPop
Does your external brand match your internal brand? There’s a good chance you are on this page because you’ve evolved. You’re better at what you do and more excited than ever to deliver your service to others. But…your external brand just isn’t telling the same story.
We can help professional service providers and property professionals like you to increase your visibility while growing your clarity and confidence along the way. Whether you’re launching something new, repositioning or expanding your business, or reigniting your founder spark, there is a way you can show up brighter. Our “whole founder” approach to PR accounts for the people behind the brand, to ensure that your messaging reflects who you are and what you believe is possible today.
At the helm of your PR effort is April, an award-winning public relations & brand messaging expert, and group fitness instructor.
April is ready to help you move your message out of your head and into the hearts and minds of your customers. She sets realistic expectations and provides you with a plan and anticipated costs before a project starts. P.S. – Her visibility workouts and unshakeable playlists are optional but highly suggested.
Here are a few honors the joy-filled toddler mom and cold brew-smoothie enthusiast has earned
April
Founder
- 2022 San Diego Press Club – Excellence in Journalism Awards – 2nd place for press release writing
- 2020 San Diego Press Club – Excellence in Journalism Awards – 1st place for press release writing
- 2017 Top 40 Under 40 Business Professional, San Diego Daily Transcript
- 2017 San Diego Press Club – Excellence in Journalism Awards – 2nd place for press release writing
- 2015-2016 San Diego Press Club President, one of the largest Press Clubs in the United States.
- 2016 Trailblazer Award Finalist, National Association of Women Business Owners (NAWBO)
- 2015 San Diego Press Club – Excellence in Journalism Awards – 2nd place for bylined article
- 2013 Trailblazer Award Finalist, National Association of Women Business Owners (NAWBO)
- 2010 New Public Relations Professional of the Year, Public Relations Society of America (PRSA)
Sophia
Marketing Communications Associate
Sophia is WordPop’s social media-obsessed marketing communications associate.
With a natural eye for color and spacing, she is often found elevating clients’ social media content and is a natural at concepting mood boards for those who are ready to up-level their online presence. A word nerd and imaginative thinker, Sophia holds a degree in Public Relations from San Diego State University (SDSU), which comes in handy daily as she nails brand messaging and transforms less-than-sexy information into clear content that inspires engagement and builds trust.
Appreciated by all for her collaborative and positive spirit, Sophia seamlessly plugs into clients’ operations, upholding WordPop’s desire to provide clients with the same level of service as an in-house team. Prior to joining WordPop, Sophia managed all social media platforms for San Diego State University Admissions and contributed to a nonprofit campaign for Goodwill Industries of San Diego. A world traveler who also taught English abroad, you never know which country Sophia will be in next, but you can always count on her to tackle any kind of communication challenge with skill, enthusiasm and excitement.