WordPop Mentors Ohio University Student Sienna Tomko
This spring, WordPop is mentoring a young professional through PRSA San Diego's New Professionals Mentor Program. We've been paired with the fabulous Sienna Tomko. Sienna is a senior at Ohio University and plans to move to San Diego and pursue a career [...]
Pop Talk: Facebook “Suggested Posts”
Have you noticed that Facebook is suggesting new products--apps, online clothing stores, beer labels, etc. -- that you're not connected to? Companies on Facebook can now purchase paid ads called "Suggested Posts." These posts appear in your News Feed, even [...]
WordPop Turns 1!
On Nov. 15, WordPop Public Relations celebrated its first anniversary! It's been a wonderful journey so far and I'm very grateful to my wonderful clients and friends for their support and energy! I look forward to a rockin' 2013! A [...]
The White House Joins Pinterest
Today, Pinterest announced that the White House has joined the social network. According to The White House Blog, "...the White House will share pins and boards that range from inspiring images and quotes to infographics that help explain key issues [...]
Pop Talk: How the Kobe Bryant Infographic Will Help The Lakers
As of November, Google indexed 25,000 infographics on the web. Currently, approximately 200,000 people are searching the term "infographics" each month. So, what are they? Infographics are visual representations of data and information about something or someone. Here's an example: [...]
Pop Talk: Why Bulgari’s Light-up Snake is a Perfect Example of Content Marketing
Dec. 1, 2012 Today I was told to master content marketing. What does this mean? Simply put, content marketing is sharing information (text, videos, photos) with your customers and potential customers without a direct sales pitch. For instance, if you [...]
Myspace Update: Is Timberlake Bringing Sexy Back?
As shared by AdAge, Justin Timberlake and his ad network, including brand and digital-development agency JosephMark, are giving Myspace a sleek new design (as pictured). I think J.T. is "bringing sexy back," but will that grow the site's audience? The [...]
Google Analytics Adds New Features
By: Alex Hodges, WordPop Public Relations Goggle Analytics has made understanding how internet marketing impacts business a little easier, by measuring when and how individuals interact with websites. This type of information has allowed companies and individuals learn how to [...]
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