Have you noticed that Facebook is suggesting new products–apps, online clothing stores, beer labels, etc. — that you’re not connected to? Companies on Facebook can now purchase paid ads called “Suggested Posts.” These posts appear in your News Feed, even if you have no connection to the company. Previously, you only received ads in your News Feed that were from Pages you liked, or Pages your friends liked. Currently, “Suggested Posts” aren’t available to all
On Nov. 15, WordPop Public Relations celebrated its first anniversary! It’s been a wonderful journey so far and I’m very grateful to my wonderful clients and friends for their support and energy! I look forward to a rockin’ 2013! A few highlights include:
- Interviewing the director of Solana Beach Presbyterian Preschool, whose facility was redesigned by Domusstudio Architecture this fall.
- Celebrating the grand opening of two Brookfield San Diego communities, with more coming next
Today, Pinterest announced that the White House has joined the social network. According to The White House Blog, “…the White House will share pins and boards that range from inspiring images and quotes to infographics that help explain key issues to details about the life inside the White House.” On Dec. 17, the White House will kick off its Pinterest presence with a Holiday Social, during which time pinners will get to check
As of November, Google indexed 25,000 infographics on the web. Currently, approximately 200,000 people are searching the term “infographics” each month. So, what are they? Infographics are visual representations of data and information about something or someone. Here’s an example: By looking at this infographic, you can quickly understand Kobe Bryant’s NBA success. Fans have been anticipating his 30,000-point mark, and assuming he’d reach it
Dec. 1, 2012 Today I was told to master content marketing. What does this mean? Simply put, content marketing is sharing information (text, videos, photos) with your customers and potential customers without a direct sales pitch. For instance, if you sell sugar, you might provide a recipe for cookies. If you build cars, you might tell the story of someone who helped build the car, or someone who is enjoying the car today. Exactly 27