Sophia

About Sophia

This author has not yet filled in any details.
So far Sophia has created 8 blog entries.

Soooo what is Public Relations really?

Sooooo what the heck is Public Relations really? It’s okay if you were wondering that because PR can be a difficult profession to explain. As your Communications Confidants™ at WordPop, we love clarifying challenging communications topics for you. Here are some questions we often hear…Do you guys just send some emails and call it a day? Why can’t you call it all marketing? Is it really just like in the movies? Do you work [...]

By |2023-05-23T10:56:06-07:00May 23, 2023|Uncategorized|0 Comments

Canva Tips to Help Your Posts Stand Out

Ahhh Canva, every communications pro’s favorite platform! While its graphic design merits are sometimes debated, there’s no doubt that it is an excellent tool in terms of accessibility and convenience. Their base of over 100 million users (and growing!) has made them an indispensable platform. But with everyone you know using it and taking advantage of the user-friendly templates, how do you ensure that your designs will stand out? Our guide will walk you through [...]

By |2023-05-16T13:00:25-07:00May 16, 2023|Uncategorized|0 Comments

Time to Get Growing on Linkedin

Which social media platforms do you prioritize for your business?  We’re not mind readers but we bet you answered with these top two: Facebook and Instagram. Worldwide, Facebook and Instagram are the most popular social media platforms among PR professionals, according to Cision’s 2021 Global Communications Report. So which platform takes third place? That would be Linkedin. It made a jump to pass Twitter between 2019 and 2021 and now also ranks above YouTube. For [...]

By |2022-10-27T17:20:36-07:00October 27, 2022|Uncategorized|0 Comments

Creating a Brand Guide

Do you need help with social media, but are worried that the agency you hire won’t capture your authentic voice? Do you wonder how you can maintain a consistent voice and visual appearance when someone else is creating your content?? How do you make sure information is accurate when you’re working with someone who is not a subject matter expert in your industry?  We understand this concern, which is why our WordPop Public Relations team [...]

By |2022-07-12T03:24:26-07:00July 12, 2022|Public Relations, Social Media|0 Comments

Getting Your Story into the News

According to Cision’s 2021 Global Comms Report, 42 percent of industry pros said that media outreach was one of the top three priorities for their brand. However, only 25 percent of those pros said they always knew the exact journalists or influencers to pitch their stories to. Getting your story into the right hands and the right publication can be a challenge. Here are our tips for proofing, prepping and pitching your story.   The [...]

By |2022-06-16T02:02:16-07:00June 16, 2022|Public Relations, Uncategorized|0 Comments
Go to Top