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January 27, 2017

WordPop White Paper: A Guide to Visual Communication

Go Live April
Are you ready to dip your toes in the Facebook “go live” pool? Is it one of your 2017 goals to provide compelling visuals to news outlets? WordPop recently attended the PRNews Media Relations conference and came away with a bunch of tips for upping your visual communications game this year.

Download WordPop’s Guide to Visual Communications!

By: WordPop · Filed Under: WordPop White Paper · Tagged: Facebook Live, Periscope

July 15, 2016

WordPop White Paper – Get The Word Out About Your Event

Your biggest annual event is coming around the corner and you want it to be the biggest turnout yet. How do you get the word out to the people who would be most interested in attending? How early do you have to start?

The earlier, the better. We recommend starting at least three months out. But the idea of not only planning the event but publicizing the event can seem overwhelming when you don’t have a process in place. Good thing you have WordPop!

Download our 12 commandments for event communication

By: WordPop · Filed Under: Events, WordPop White Paper

June 8, 2016

WordPop White Paper – How To Draft A Press Release

You’ve heard the term “press release” but don’t really know what it is or how it’s formatted. That’s why we’ve created a formatted “press release” that walks you through the process of writing a press release.

If you’re ready to draft a press release for an upcoming event or news announcement, we can always review your draft and offer tips for building your press release skills.

Download our white paper: How To Draft A Press Release

By: WordPop · Filed Under: Client News, Public Relations, WordPop White Paper

May 10, 2016

WordPop White Paper – How To Create A Media List

You’re ready to take the next step in boosting your organization’s visibility, but how do you even get started in working with the media? Here are the first few steps to building lasting relationships with media:
1. ID your target publications
2. Refine your list of publications
3. Really get to know the publications and sections
4. ID your journalists
5. Start to form relationships
For the full list with how-to’s, download our one-sheet: How to Create A Media List!

By: April · Filed Under: WordPop White Paper · Tagged: media list

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