Gift boxIf you send only one email to customers each year, we bet it’s between November 1 and December 31. Between Thanksgiving, Winter Solstice, Christmas, Chanukah and New Year’s there’s a lot to celebrate at this time of year, offering multiple touchpoints for connecting with consumers.

If you’re in an industry that sells services or products that could be appropriate as holiday gifts, all the better!

An important part of any email is a call to action (CTA). What type of action do you want your customers to take when they see your email? Donate to a cause? Enter the contest? RSVP to the holiday party? Redeem a coupon? Browse holiday gifts?

WordPop is a Constant Contact Solution Provider which means that we have the ins and outs of Constant Contact’s e-newsletter platform dialed in. From the subject line to the final CTA, we can help you achieve your marketing goals during this merry season. Contact April to get started and summon your creative juices with these 4 holiday marketing campaign ideas. (<– That last sentence is an example of a CTA!)