Getting Your Story into the News

According to Cision’s 2021 Global Comms Report, 42 percent of industry pros said that media outreach was one of the top three priorities for their brand. However, only 25 percent of those pros said they always knew the exact journalists or influencers to pitch their stories to. Getting your story into the right hands and the right publication can be a challenge. Here are our tips for proofing, prepping and pitching your story.   The [...]