9 Pitching Practices to Make You Shine in 2017 By April Harter Enriquez I shivered from the bone-chilling air as I pushed through lobby doors just blocks from the White House last month. After traveling to the 13th floor, I found a coat rack and deposited my peacoat (which, as a Southern Californian, I enjoy wearing once every few years), poured a hot cup of coffee, then entered the flag-lined walls of the National Press
2017 is almost here and that means it’s time to start thinking about content planning and story ideation for next year. But how do you match the story that you want to tell with the publications you want to tell your story? Editorial calendars can help! To find out what editorial calendars are and how to use them, Download WordPop’s Content Planning Guide.
According to The 2016 State of Women-Owned Business Report commissioned by American Express OPEN, between 2007 and 2016, the number of women-owned firms increased by 45 percent, while the number of firms in general increased by only 9 percent. WordPop is proud to be part of this statistic. I launched the firm in November 2011 with the intention of making PR less ambiguous and more accessible to business owners. Since then, our growing team of PR and social
Have trouble remembering whether inch is abbreviated or spelled out (it’s spelled out) or whether you should be using 2 or two (it depends)? Commit to memory all the rules on our AP style cheat sheet and save yourself time with every press release you write. Of course, if you forget a rule or two, you can always refer back to this guide! Download WordPop’s
We were tasked with the wonderful opportunity to promote Hera Venture Summit 2016, co-hosted by client Dr. Silvia Mah and business accelerator Hera Labs. The event aimed at connecting female founders and funders from across the globe took place at University of San Diego. The