Today I’m celebrating 1,000 Facebook likes for client/San Diego new home community Del Sur! Yes, I worked to grow the following, but more importantly, I worked to grow community interaction… and boy do these folks talk, tag and have fun!

At the end of the day, you want an online community that values your page. In return, they’ll participate.

Fans value the Del Sur page because I’ve paid close attention to what they like. For instance, they love community photos and event updates. They also love to be the first to know about things.  The more relevant content I can provide, the happier they are…. and the page grows.

It’s not a simple task, but doable if you pay attention to the people.