about WordPop

There’s a good chance you are on this page because you’ve evolved. You’re better at what you do and more excited than ever to deliver your service to others. But…your external brand just isn’t telling the same story. Do you ever feel like:

  • Your comms team is under-resourced and running into creativity blocks or messaging fatigue?
  • You can’t seem to find the right words to inspire people?
  • You’re a little nervous about being seen?
  • You probably have tons of stories to tell and testimonials right before you, but don’t have time to see them or gather them?
  • Your emails, presentations, and sales materials are “meh” and you wish they were vibrant, fresh, and helpful for your sales efforts?

The good news is that ALL of these challenges can be largely overcome when you add just ONE strategic brain to your team part-time. In fact, this is the exact reason why a Fractional Communications Manager might be the next best hire you make.

Hi, I’m April, an award-winning public relations & brand messaging expert and group fitness instructor. As your Fractional Communications Manager, I am ready to help you move your message out of your head and into the hearts and minds of your customers. I set realistic expectations and provide you with a plan and anticipated costs before we begin our work together. P.S. – My “move your message” workouts and unshakeable playlists are optional but highly suggested.

Here are a few good things the toddler mom and cold brew-smoothie enthusiast has earned

April Enriquez

April

Founder

Honors:

  • 2022 San Diego Press Club – Excellence in Journalism Awards – 2nd place for press release writing
  • 2020 San Diego Press Club – Excellence in Journalism Awards – 1st place for press release writing
  • 2017 Top 40 Under 40 Business Professional, San Diego Daily Transcript
  • 2017 San Diego Press Club – Excellence in Journalism Awards – 2nd place for press release writing
  • 2015-2016 San Diego Press Club President, one of the largest Press Clubs in the United States.
  • 2016 Trailblazer Award Finalist, National Association of Women Business Owners (NAWBO)
  • 2015 San Diego Press Club – Excellence in Journalism Awards – 2nd place for bylined article
  • 2013 Trailblazer Award Finalist, National Association of Women Business Owners (NAWBO)

Marketing + Movement Credentials:

  • B.A. in Communication, U.C. San Diego
  • Certificate in Sustainable Business Practices, U.C. San Diego Extended Studies
  • 2020 Storybrand Guide graduate
  • 2023 School of Sales graduate
  • Schwinn Certified Indoor Cycling Instructor
  • Group Fitness Instructor
  • Faith-based Wellness Instructor