Today I’m celebrating 1,000 Facebook likes for client/San Diego new home community Del Sur! Yes, I worked to grow the following, but more importantly, I worked to grow community interaction… and boy do these folks talk, tag and have fun! At the end of the day, you want an online community that values your page. In return, they’ll participate. Fans value the Del Sur page because I’ve paid close attention to what they like. For
These days, you’re probably seeing hashtags (#) all over the internet. Developed as a tracking tool, these little fellas are being used by companies and individual Twitter and Instagram users every day. If used correctly, they allow you to easily track a trending conversation online… and be part of it! In this post, you’ll learn 1) what a hashtag is, 2) how to use hashtags when posting content online, and 3) the benefits. 1) What is
This spring, WordPop is mentoring a young professional through PRSA San Diego’s New Professionals Mentor Program. We’ve been paired with the fabulous Sienna Tomko. Sienna is a senior at Ohio University and plans to move to San Diego and pursue a career in public relations upon graduating. To welcome Sienna to the program, we’ve invited her to share a little about herself. With that, meet Sienna! Hi there! I’m an Ohio University (Athens, Ohio) student by day,
Have you noticed that Facebook is suggesting new products–apps, online clothing stores, beer labels, etc. — that you’re not connected to? Companies on Facebook can now purchase paid ads called “Suggested Posts.” These posts appear in your News Feed, even if you have no connection to the company. Previously, you only received ads in your News Feed that were from Pages you liked, or Pages your friends liked. Currently, “Suggested Posts” aren’t available to all
On Nov. 15, WordPop Public Relations celebrated its first anniversary! It’s been a wonderful journey so far and I’m very grateful to my wonderful clients and friends for their support and energy! I look forward to a rockin’ 2013! A few highlights include: Interviewing the director of Solana Beach Presbyterian Preschool, whose facility was redesigned by Domusstudio Architecture this fall. Celebrating the grand opening of two Brookfield San Diego communities, with more coming next year!
Today, Pinterest announced that the White House has joined the social network. According to The White House Blog, “…the White House will share pins and boards that range from inspiring images and quotes to infographics that help explain key issues to details about the life inside the White House.” On Dec. 17, the White House will kick off its Pinterest presence with a Holiday Social, during which time pinners will get to check out the
As of November, Google indexed 25,000 infographics on the web. Currently, approximately 200,000 people are searching the term “infographics” each month. So, what are they? Infographics are visual representations of data and information about something or someone. Here’s an example: By looking at this infographic, you can quickly understand Kobe Bryant’s NBA success. Fans have been anticipating his 30,000-point mark, and assuming he’d reach it in early December, the Lakers probably had an infographic locked