WordPop Public Relations Celebrates 5 Years in Business

According to The 2016 State of Women-Owned Business Report commissioned by American Express OPEN, between 2007 and 2016, the number of women-owned firms increased by 45 percent, while the number of firms in general increased by only 9 percent. WordPop is proud [...]

WordPop White Paper: How To Navigate AP Style

Have trouble remembering whether inch is abbreviated or spelled out (it's spelled out) or whether you should be using 2 or two (it depends)? Commit to memory all the rules on our AP style cheat sheet and save yourself time with [...]

In the News: Hera Venture Summit 2016

Hera Venture Summit 2016. Photo courtesy of Full Circle Images We were tasked with the wonderful opportunity to promote Hera Venture Summit 2016, co-hosted by client Dr. Silvia Mah and business accelerator Hera Labs. The event aimed at connecting [...]

Are You Ready for PR? 9 Questions to Ask Before You Hire a Publicist

PR professionals often lament that their families don’t really understand what they do. That’s because public relations means different things to different people. In 2011, the Public Relations Society of America (PRSA) crowdsourced the following definition from PR pros across [...]

On the Subject of Subject Lines

Ready to add pizzazz to your email subject lines? WordPop recently attended a webinar led by friend of WordPop, Tracy of Tracy Petrucci Marketing and we’re sharing some of her tips and tricks with you! First, some general e-mail marketing [...]

WordPop White Paper – How To Draft A Press Release

You've heard the term "press release" but don't really know what it is or how it's formatted. That's why we've created a formatted "press release" that walks you through the process of writing a press release. If you're ready to [...]