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Time to Get Growing on Linkedin

Which social media platforms do you prioritize for your business?  We’re not mind readers but we bet you answered with these top two: Facebook and Instagram. Worldwide, Facebook and Instagram are the most popular social media platforms among PR professionals, [...]

Creating a Brand Guide

Do you need help with social media, but are worried that the agency you hire won’t capture your authentic voice? Do you wonder how you can maintain a consistent voice and visual appearance when someone else is creating your content?? [...]

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Getting Your Story into the News

According to Cision’s 2021 Global Comms Report, 42 percent of industry pros said that media outreach was one of the top three priorities for their brand. However, only 25 percent of those pros said they always knew the exact journalists [...]

Six Lessons From PR Moms

We are so thankful for the mothers in our lives and the wisdom they have to offer.  In celebration of Mother's Day this year, we asked some of our favorite PR pros: "What's one lesson motherhood has taught you - [...]

How We Help Our Clients Remotely

Ahh remote work…love it or not, it’s a phrase we have all become very familiar with over the past couple of years. Even though conditions are far different than spring of 2020, many of us have continued to work from [...]

Park Circle Project Wrap-up

Client: Park Circle by Touchstone Communities Time Frame: Three media splashes over 15 months Objective: Earn favorable media coverage for the grand opening of a new master-planned community located in the northern suburbs of San Diego County. Aerial image [...]

Real Estate Staging Strategies We Love

When selling a home, flowers on the counter or perfect lighting are worth 1,000 words. The way a home is staged gives it personality and helps potential buyers picture themselves creating a life there. Little touches can make the home [...]

What’s New on Instagram in 2022?

Instagram is looking to improve experiences in their app by raising their safety standards for young users and introducing new tools in the new year.  Adam Mosseri, Head of Instagram, recently announced some of their coming changes via the Instagram [...]